Have You Prepared Your Articles to Go Mobile?
Mobile browsing isn’t just budding; it’s an intricate system that’s ripe for the picking. Before we get into how to write for a mobile audience, let’s take a closer look at a few core mobile consumer trends:
Instant Gratification: Mobile audiences want their questions answered immediately. This immediacy is prevalent in artificial intelligence which is at the whim of consumers (e.g., Apple’s Siri and Android’s Evi).
Diverted Attention: Many mobile consumers use their devices to kill time or steal a moment to catch up on news, sports, download music, check their email, and check social networking sites.
Travel and Entertainment: Local searches for reviews and providers of entertainment, restaurants, services, flights,...